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Salisbury Dog Trainers Case Study

May 23, 2022

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Ross

About Salisbury Dog trainers

Salisbury Dog Trainers lead trainer, Jenni Molland has over 25 years of experience – and that’s not even mentioning her lineage. Her father was a Finnish customs and excise dog handler and her family were dog breeders. She’s loved dogs ever since she was 5, has won accolades – including Crufts and has worked with some of Finland’s top breeders and trainers.

So it’s no wonder that she and her husband, Dan Molland, wanted to create a business that combined their love for animals with this wealth of experience and pedigree.

Turning a passion into a business

This is often the stage where people struggle. Once the ‘idea’ stage is out the way and you’ve started to get your first clients in, the leap from ‘side gig’ to ‘full time’ can seem a bit daunting – but Salisbury Dog Trainers’ work spoke for them, often resulting in miraculous outcomes for dog and dog owners.

They were able to start to build a steady income – but they knew that they could do more. They knew that they could grow Salisbury Dog Trainers.

This is where Level Up Industries comes into the story.

Establishing the brand

While Salisbury Dog Trainers were well known to their clients and had strong word-of-mouth recommendations, they lacked a consistent image. The first goal for Level Up Industries and Salisbury Dog Trainers was to build up a brand.

We started with the development of a Logo. We knew that the logo needed to have a friendly look to it. People love their dogs and often see them as members of the family.

Written by Ross

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